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Headshot & Brand Photography That’s Real, Beautiful, and Connects You with Your Dream Clients ~in Scotland.

Perhaps you are refreshing your website, need more photos to support your marketing or you simply outgrew your current branding photographs and they no longer represent who you are and what you offer.

I am based in Fife, Scotland and available to travel.

Headshot or Brand Photography – Which Do You Need?

young woman with blonde hair standing in a restaurant holding a glass of water
brand designer holding colour swatch open on green shades

A headshot is a simple, professional portrait – great for LinkedIn, your website bio or when you just need one strong image of yourself. Brand photography, on the other hand, gives you a full library of images that tell the story of your business – from who you are to what you do and how you connect with your clients. These photos are perfect for your website, social media, and all your marketing, helping you stay consistent and visible without scrambling for content.

If you only need one portrait, a headshot is enough. But if you want images that really support your marketing and show the bigger picture of your brand, brand photography is the way to go.

book cover photography shoes on yellow backdrop
happy photographer in scotland holding a book with a cover she photographed

Very happy me, holding a book with a cover I photographed. This collaboration came to me in the most unexpected way, my favourite type of connection.

PS. I tried flipping the image so that the writing isn’t mirrored and my face ended up looking like it wasn’t mine! I could reshoot this photos properly, but the initial excitement wouldn’t be there and I am all about the real thing.

FEATURED PROJECTS

brand photo for a mortgage broker in Edinburgh, women wearing navy suit standing on cobblestone street in Scotland
brand photo for a female life coach, a woman in big blue scarf standing on the beach
brand photo for a woman in long red dress sitting on a tree
brand photography for a dietitian, young woman standing against a wall
brand photography for make up artist, young woman holding make up brush and eyeshadow palette
brand photo for clinical psychologist, man sitting in armchair in his office
brand photography for a coach and tarot reader, a woman sitting on the grass holding a tarot card, sky is vibrant behind her
brand photo brand designer in Dundee, Scotland. A man standing in front of big grafitti wall

Here is what my clients say:

  • “After searching through website after website, I found Karolina and was immediately impressed by her images. They are so professional and reflect each brand perfectly. Karolina was fun, warm and I LOVED it. My images are exactly what I wanted and more. Cannot recommend her enough. ” ~Lynsay McMenemy, Hansar Mortgages

  • "I would have no hesitation in recommending Karolina and in fact have done so already, her work is excellent and she is very accommodating, listening to what you are trying to convey as a brand and taking time to fully understand the look and feel you are trying to achieve and will offer ideas and suggestion to help. I loved working with Karolina.” Nicky

  • “I am incredibly grateful for the shoot. It took a lot of work off of my shoulders. I recommend that anybody, especially spiritual healers and teachers who are thinking about working with Karolina- take the leap, jump in!” ~Sky Acamesis

  • "Karolina made me feel instantly relaxed during my photoshoot.  She made it fun and creative, and within my comfort zone as I’m not great in front of cameras. But that was soon forgotten as we had so much fun. I’m really happy with my final collection and they are already having an impact on my brand. They give that professional, polished and creative look and are very me" Tina Steele

  • "Karolina thank you for your incredible photography. These pictures have channelled magic for me." ~Elizabeth Gilmour

  • “Karolina somehow makes you forget the camera's there, so your personality shines through in every shot” Linda Barr

  • “Karolina is a pleasure to work with, creative, and innovative, as well as having a natural eye for catching "real."” ~Kain Ramsay

  • “I felt relaxed as Karolina guided me and the result was some great images, better than I had imagined. I am delighted with them!” ~Carole Myles

  • "And onto the most important part, the finished photos - I love them! I ended up with sooo many great shots to use on my website and social media accounts" ~Carry Cotton Design

FAQs

  • I live in Dalgety Bay, Fife, Scotland. I serve clients in Fife, Perth and Dundee areas, also in Edinburgh. I am also available to travel (additional cost might apply towards travel cost)

  • Have a look at the INVESTMENT page for all the details. Corporate photography requires custom quotes, so it’s best to get in touch HERE.

  • I wrote and article about this, you can find it HERE

  • No, I choose not to keep a studio. I prefer photographing my clients in locations that best represent their brands. If a “studio look” is important to you, I can bring a mobile studio set up: with a white, grey or black backdrop.

  • Sometimes we just don’t have any proof that we can look good in photos! Few years ago, Helen, a lecturer and public speaker, contacted me saying: I need a new portrait for my speaking engagement announcement. I like myself and everything, I just don’t photograph well, so I am not expecting much.

    Here is what she emailed me after she saw her gallery: “Unbelievable. I was hoping for one usable photo, and I actually really like most of them, for the first time in my life”.

    When we work together, I will ask about parts of your body that you don’t want highlighted, we all have something we don’t like about our looks. The more honest you can be, the better your photos will be.

  • We will plan this together, but here are few main points:

    1. You must feel comfortable to look comfortable.

    2. Always take a short video, using your mobile phone, to see how your clothes look on your body. Do not trust the mirror, as our mind has a way of making us look the way we want to. Do a little catwalk to see yourself from an objective point of view.

    3. Bear in mind the type of fabric you wear and how it works with the mood you are hoping to achieve, eg. linen creases easily and is best worn when you want very casual portraits; heavy knitted pieces are very cosy and bring comfort to the images, but do not work well for more formal portraits.

    4. Wearing oversized pieces in black to hide any extra weight you may carry , most often results in your body looking heavier than it is. We can’t see the details in the black fabric and it creates more volume, than slightly fitted pieces would.

  • Whether you decide to book a professional makeup artist or do it yourself, keep your makeup matte for a natural light photoshoot. Avoid contouring, which might look great straight on, but is likely to be very prominent from side angles. Don’t get too adventurous with new colours that you haven’t worn before, you might be uncomfortable and worried about results.

  • AI created images are quick, easy, and inexpensive to make, they unfortunately lack your energy. There is so much more to branding photography than the LOOK. What comes across in your photographs is your values, your energy, what kind of person or brand you are.

  • Then you belong to the “I hate having my photos taken” club along with 50% people and 90% women.

    We focus on WHY you are doing it, WHO you are doing it for. You get to see the back of the camera as often as you want, so that we are co-creating, adjusting, communicating.

    And the feeling of accomplishment after we have finished? PRICELESS!

  • If you are just starting your business or getting your first website, it is very likely that you have no idea what photographs would be most helpful to have. I will guide you with questions around activities and content you are planning to create.

    You can also READ THIS article listing types of photographs useful for any website.

    I’ve got your back!

Headshot of Dunfermline store Must Be Crackers sitting on a stool on the street outside of her shop

It’s so lovely to see my work in print. It doesn’t happen very often since I work mostly with clients in digital spaces. This shot was taken at 7am on Dunfermline High Street, before the busyness of the day creeped in. The portrait was commissioned by Fine Food Digest magazine, to appear next to the interview with Aileen, the owner of Must Be Crackers. 

Let’s talk